Hong Kong, Summer is here, and so is the excitement of Blox Fruits at Toys“R”Us! Three Hong Kong stores – Festival Walk, Causeway Bay, and Ocean Terminal – have been transformed with vibrant Blox Fruits decorations, giving fans a chance to step into the adventurous world of one of Roblox’s most popular games.
The response has been incredible, showing just how much fans in Hong Kong love the Blox Fruits universe. Each store takeover has become a lively destination for players and families, offering a chance to explore, shop, and celebrate the launch of Blox Fruits toys.
Limited-Time Promotion
Customers who shop Blox Fruits at Toys“R”Us Hong Kong can also redeem exclusive gifts-with-purchase (GWPs), available only while supplies last. Both the promotion and the decorated store displays will run until September 5, 2025.
Participating Locations
- Toys ‘R’ Us Festival Walk Hong Kong
- Toys ‘R’ Us Causeway Bay Hong Kong
- Toys ‘R’ Us Ocean Terminal Hong Kong
Celebrating Brands We Love
At KADE Global, we are passionate about the brands we bring to Hong Kong. The success of the Blox Fruits store takeovers reflects not only the strength of the franchise but also the joy of connecting fans with experiences that bring their favourite games to life.
We are proud to support the launch of Blox Fruits Hong Kong and excited to continue creating more activations and campaigns that celebrate the brands our community loves. This is only the beginning—expect more adventures ahead.
About Blox Fruits
Blox Fruits is one of the most popular Roblox experiences, where players sail across vast seas, discover magical fruits that unlock special powers, and take on epic challenges. With millions of players worldwide, the game has grown into a global phenomenon. Fans in Hong Kong can now find Blox Fruits for sale at Toys“R” Us stores citywide.
Margot Erencio
Digital marketing and e-commerce lead. All the things that I write here are based on my work experience.